Fitness and pizza might not be a natural fit, but two Wilton businesses have found a way make it work and do some GOOD at the same time. Indoor cycling studio JoyRide Wilton and Parlor, the foodie-favorite pizza restaurant in Wilton Center, have teamed up to support the charity Chefs Cycle and fight hunger.

Parlor’s owner, chef Tim LaBant, is an avid cyclist who has participated in Chefs Cycle “No Kid Hungry” ride, a three-day, 300-mile outdoor fundraising ride in which hundreds of chefs and other members of the culinary community participate to raise funds to nourish underserved children. JoyRide, where LaBant rides when business and family schedules allow, found a way to support that effort.

Starting Wednesday, April 3, and every Wednesday during this April, ride in any morning JoyRide class and mention it at Parlor, and a portion of the meal’s proceeds will benefit Chefs Cycle’s “No Kid Hungry” mission. JoyRide will kick-off the month-long effort in the 8:45 a.m. class on Wednesday, April 3 by donating 10% of the proceeds from this class to Chefs Cycle.

After a long ride with friends, LaBant will often indulge in a post-ride treat, a sort of delicious reward after a physically draining workout to nourish body and soul. “Food makes people happy and this drives me and my business. We love to make people happy.” His philosophy resonated with JoyRide’s team, which has made charity part of their mission.

“It is so important to refuel, and P.S. you need to treat yourself, too! Riders have spotted me eating out—and I always reinforce that when they see me,” says JoyRide instructor Jared Marinelli, a road cyclist as well as an indoor cycling teacher. Pictured above are Marinelli (in red) with LaBant (far right in cap) with some of the JoyRide Wilton team.

JoyRide Wilton is located at 3 Godfrey Pl.; Parlor is located at 5 River Rd. in the Wilton River Plaza shopping center.