Wilton has Spring Fever, and with Spring Fever comes oh-my-god-summer-is-around-the-corner-I-have-to-get-back-in-shape delirium.
Just in time, a new business opens in town today that offers the antidote along with a different option for people looking to jumpstart a return to fitness. Fit Body Boot Camp (FBBC) has opened in the Wilton River Park Shopping Center at 5 River Rd..
At the helm are the wife-and-husband team of Brunetta and Dylan Cathers (pictured, left), refugees from the corporate business world who have fitness in their blood. The duo met years ago at New York Sports Club and eventually decided to blend their passion for fitness and teaching others. They operated a FBBC location in Scarsdale for several years, and have now relocated to Fairfield County.
Fit Body Boot Camp is a workout studio that offers 30-minute, high-energy, personal trainer-guided group fitness sessions. The Cathers say the workouts are intense, but are customizable no matter the age or fitness level of the participants.
“Because of the instructors that we have, the coaches, we are able to serve a wide demographic in terms of older, younger, fitter, new to fitness. We can modify, make the exercises harder or easier depending on the individual. Everybody gets individual attention,” says Dylan. “We are not just a gym. You don’t come in here and go on a treadmill–we don’t provide access to equipment. We do boot camp and we do it better than anybody else. I’ve been teaching group fitness classes for over 20 years. We guide you through the workout, so you don’t have to think. All you have to do is get your butt here.”
Dylan and Brunetta are big believers in fitness being all about the mindset.
“I don’t want to just take your money. If you don’t come, I don’t want you to be a member. I can’t help you. I can’t change your life unless you come and if you’re not, I’m not going to take your money. I’ve done a lot of very difficult things in my life, physically and mentally. I’ve learned a lot. I’ve had great mentors, I’ve been very fortunate. I like to pass on those tools that I’ve learned, the mindset to help you to say, ‘I can do this.’ To push past barriers. Empowering people and making them emotionally, physically, mentally stronger–that’s our job.”
There are two types of sessions offered at FBBC–cardio sessions and strength training. In addition, nutrition counseling is part of the program. They’ve set up a schedule with class options staring each morning at 5:30 a.m., as well as offering late afternoon sessions–with the promise that they’ll listen to feedback for what works in the community and what their customers might need.
What the Cathers say they’ve learned over time that works for their clients is camaraderie–they’re hoping to build a community within the community.
“People are far more likely to stick to a fitness program if they are doing it with friends. They will come with their friends or they’ll make friends here. Everything that we do in the studio is designed to put people together that may not have met. I want people to come in here and it’s like Cheers. People walk in, you say their name. We want people to feel welcome.”
Along those lines, they have created a private, members-only Facebook community for people who join. Members can ask questions about nutrition, coaching or anything related to fitness.
“They’re going on vacation, what are they going to do for a workout? I’m going to this restaurant, could you look at the menu for me and tell me what I should be having,” Dylan says.
The Cathers believe that part of building a community means giving back to the local community. They’ve pledged that they’ll donate every month to a local organization that the members will help select. “Every time somebody checks in here on Facebook, we’re going to donate fifty cents.” They’ll also host workout fundraisers.
For the time being, they’re excited to create the same kind of community they were able to build in Scarsdale–all with fitness at the center. And they bring a tag-team partnership as husband-and-wife that laser focuses their shared approach as they finish one another’s sentences, in a really endearing, infectious way. There’s something about their shared excitement for what happens in the studio that makes catching the fitness bug look really appealing.
Dylan: “The way we look at it is, I want to change your life. I want us to do this together.”
Brunetta: “I want you to see results.”
Dylan: “I want you to see mindset changes.”
Brunetta: “We’re in it for the long haul, so we’re going to expect you to be in it for the long haul.”
Dylan: “Right! We need the time with you. It’s not a quick fix.”
Brunetta: “We expect that commitment ’cause we’re going to give you everything we got to get you to the results that you want.”
Fit Body Boot Camp is located at 5 River Rd. in the Wilton River Park Shopping Center. Owners Dylan and Brunetta Cathers can be reached at 203.587.0305 or follow them on Facebook.